Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation

Ep 272// You Don't Just Need MORE TRAFFIC, but Here's What Most Businesses Get Wrong

“Just get more traffic.” They say. I will fix everything they say. 
That’s the advice everyone gives… and it’s one of the biggest lies in content marketing.
In this episode, I’m breaking down why chasing more clicks isn’t the same as building a profitable business—and how this mistake can quietly wreck your ROI over time.
We’re unpacking:
Why traffic does NOT always equal revenue
The difference between visibility and true lead generation
How organic leads actually work in a business (not a blogger model)
Why the type of traffic matters more than the amount
How to start attracting people who are actually ready to buy
If you’ve been focusing on traffic but not seeing results, this episode will show you why.
 
Save your spot inside Content Systems for Sales and learn the 3 secrets to stop spinning your wheels and start getting leads from your content. 
 
Email info@faithhanan.com with any questions
3 Secrets to stop spinning your wheels and start getting leads from your content

Ep 271 // Your Content Marketing is FAILING You if it's Not Doing These 6 Jobs

Your content has a job.
And if it’s not doing these six things… It’s failing your business.
I said what I said. 😅
In this episode, I’m breaking down the real role your content should be playing in your lead generation—and why so many business owners are stuck creating content that doesn’t actually move the needle on sales or ROI.
We’re getting into:
Why your content should be bringing in organic leads consistently
The two results your content should drive (and how to spot when it’s not)
How content builds brand loyalty (and why that matters for sales)
Why your content should be doing more of the heavy lifting before someone buys
What it looks like when your content actually compounds over time
How to create content that’s easy to repurpose across your marketing
If your content isn’t pulling its weight, this episode will help you figure out exactly what’s missing.
And if you’re ready to fix it, come join me inside Content Systems for Sales.
In this 1 hour workshop, you'll learn:
The #1 Easy angle shift to help your content reach ready-to-purchase BUYERS (not just lookie-loos) 
What most SEO gurus won’t tell you about traffic.
The missing link to compounding content
Email info@faithhanan.com

Ep 270// If I had to Start From Scratch in 2026, 5 Things I Would Do

If I had to start over in 2026… here’s exactly what I would do.
Because despite what you’re hearing, SEO is not dead.Content marketing is not too late.And building a business online is still very, very doable—if you follow the right plan.
In this episode, I’m walking you through the step-by-step strategy I’d use to rebuild from scratch… and why most people are making it way harder than it needs to be.
In this episode:
The first mistake people make when starting an online business
Why “good ideas” don’t always lead to sales
The role of evergreen content in long-term growth
What your content actually needs to do to generate leads and sales
If you’re serious about building a business that lasts AND can drive sales quickly, this is where to start.
Head to https://faithhanan.com/contentsystems to save your seat in the live workshop. Because, pal, your content SHOULD be driving consistent leads and sales in your business. 
 
Email info@faithhanan.com with any questions. 

Ep 269 // Organic Traffic VS Google Ads: Who Wins When it Comes to Lead Generation (The Answer May Surprise You)

What if you’re not making bad marketing decisions… you’re just looking at the wrong numbers?
In this episode, I walk you through a real-life scenario where I sat down to prove a point about ads vs organic content—and halfway through, the numbers made me question everything. If you’ve ever wondered whether your ads strategy is actually working or if organic leads are really worth the time, this is going to give you a much clearer picture.
We’re digging into:
The difference between short-term wins and long-term ROI
How Google Ads can look amazing… until you zoom out
Why cost per lead over time matters more than cost per click
The real role of organic lead generation in a sustainable business
When ads strategy does make sense (and when it doesn’t)
If you want your marketing decisions to actually math, this one’s for you.

Ep 268// Getting Cited by AI- What No One Else Will Tell You

Getting cited (or recommended) by AI is actually a big deal, BUT it's actually not as scary or hard as a lot of marketing "gurus" want to make it out to be.
Listen in to learn:
Why getting cited by AI really matters. 
How AI cites (or recommends brands)
And 7 fixes to get cited by AI (without blowing up your whole website and starting over).
AND save your seat for my brand-new live workshop: Content Systems for Sales, Live on April 28 at 12, 2, and 6pm. 
Head to FaithHanan.com/contentsystems. In this live training, you'll learn
3 Secrets  to stop spinning your wheels and start getting leads from your content:
The #1 Easy angle shift to help your content reach ready-to-purchase BUYERS (not just lookie-loos) 
What most SEO gurus won’t tell you about traffic.
The missing link to compounding content
email:info@faithhanan.com
 
Looking forward to seeing you inside the live training, April 28.

Ep 267 //Easy Email Marketing: 5 Secrets to Write Emails That People Actually Want to Read

You know those emails you actually open vs the ones you instantly delete?
Yeah. There’s a reason for that.
In this episode, I’m breaking down five simple, service-first shifts that will completely change how your emails feel (and how people respond to them).
(And this is coming from someone who's had a CONSISTENT 50%+ open rate for YEARRRSSSSS)
Not spammy. Not weird. Just effective.
We’re getting into:
The one mistake that makes your emails feel like “just another marketing email.”
How personal is too personal (and how to find your line)
The test every email should pass before you hit send
Why some emails feel helpful… and others feel like noise
The subtle shift that builds trust without saying “buy my stuff”
What most people get wrong about “value” in email marketing
How to make your emails feel like a positive part of someone’s day
If you want people to actually read your emails, this one’s for you.
Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps
 Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!
Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year.  to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.
Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here!
Join the Facebook Group
Email info@faithhanan.com
 

Ep 266 // Easy Email Marketing: Factors for a Sustainable Email Marketing Cadence

Alright… so you know you need to be doing email marketing.But what in the heck are you actually supposed to send your email list every week?
In this episode, I’m breaking down a simple, realistic content strategy for your emails—specifically for small business owners and solopreneurs who are doing a lot of this themselves.
We’re talking:
What emails you actually need (and what you don’t)
How to create value without overcomplicating your content
And how to stay consistent without it taking over your life
If you want an email marketing plan that supports your overall organic marketing strategy and actually fits your schedule… this one’s for you.
Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps
Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!
Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year.  to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.
Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here!
Join the Facebook Group
Email info@faithhanan.com

Ep 265// Real Life Wins. How Many Emails Should You REALLY Should be Sending?

One of the issues that I know a LOT of entrepreneurs deal with is their email marketing- especially if you’re doing most of your own marketing or only have a small team.  The BIGGEST question (and the foundation one you must answer for all other email marketing questions is this: How often should you email your list?
Listen in for my take on different stats, takeaways from HubSpot reports, AND what works for email marketing in the real world- even with a very small team.
I also talk through 5 questions YOU need to ask yourself to decide how often you should be emailing your list. 
 
Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps
 Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!
Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year.  to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week.
Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here!
Join the Facebook Group
Email info@faithhanan.com
Book Your SEO and Keywords Strategy Call
 

Ep 264// Creating a Custom GPT? 5 Tips to Making a GREAT Custom GPT

If you’ve ever used AI and thought, "This sounds terrible, and now I have more editing to do than if I had just written it myself," You. Are. Not. Alone.
In this episode, I’m walking you through the five components of any great custom GPT or workflow so you can use AI in a way that protects your voice, improves your content marketing, and actually saves time.
We’re talking about:
How to give ChatGPT clearer instructions
Why guardrails matter for tone and purpose
How to get better results from AI content creation
Why content repurposing works better than asking AI to create from scratch
How to build stronger ChatGPT workflows for blogs, emails, and marketing content
What to do when AI gives you boring, generic output
I admit, I was a slow adopter to AI, but that all changed in 2025 when I HAD to make it work in my business.  I’ve learned how to make AI workflows WERK for real-world content creation.
If you want smarter content creation systems without sacrificing quality, this episode is for you.
 
Get my  Audio to SEO Custom GPT and turn your audio transcript into an SEO friendly blog in minutes- not hours
Discount code: PODCAST to save
 
Gran the AI Input Advantage. Set AI Guardrails that set you up for success. 
 
Get the Title frameworks, SEO blog checklist, and the entire system to increase website traffic by 300%. Join the Simple SEO Framework & Group Coaching Program  Framework 
Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! 
Book your discovery call here!
Join the Facebook Group
Email info@faithhanan.com

Ep 263// Are We REALLY Better Together? Why Authentic Collaboration Is a Business Superpower with Jan Touchberry

I don't know if you're like me, but I get at least 5 pitches a week. And 99 times out of 100, they are terrible fits and terribly written.  Which, honestly, has left me to wonder a time or two if collaborations actually work? My guest today, Jan Touchberry, not only believes that collabs are integral, but I truly think she has a God-given gift for seeing opportunities for and creating authentic collaborations. 
Listen in as we chat through collaborations, running a FAITH-run business, and the power of workflows and systems. 
Get access to The Workflow Exchange Here and snag my checklist for a great SEO blog (the only other place you can access this is inside of SSF).
info@faithhanan.com